There are certainly funds on the balance sheet, but there also needs to be an understanding of where and how those funds are committed, what stipulations are placed on them, and whether accessing them is prudent.
I'm certain many factors are involved when a decision to increase a student population is increased, I'm not privy to all of those but feel like I can make a couple of assumptions.
Do we lower the standards for admission so we can increase revenue by increasing the student population? How does such action affect the prestige level of the university due to a lesser qualified student population?
Our tuition is on par with schools maintaining similar standards and stature. If a student wants to come to TU and meets the standards for admission, it seems TU finds a place for them, but it's not for everyone.
Where do we get those additional students, that will help the balance sheet? They aren't likely going to come locally, and to increase the alumni fan base that's what most likely would be needed to raise revenue and the benefits would be years away. There are too many options for local students to complete their educations at little to no cost. The available financial aid needed for most locals to end up at TU is not nearly sufficient.
Sure many others can add to, correct, refute, etc. as these are just my presumptions.