My first year was when it seemed to start to turn on Wojcik (The Year We've Been Waiting For). There was a definite disconnect between the students that year and some of the guys who were role players on that team. It really got a lot better with guys like Shaq, Juice, Ray, Swanny, etc... Not sure the atmosphere these days.
I'll never forget Wojcik having to come over during a house dinner and apologizing for a player (who will remain nameless) having broken stuff at our fraternity during a party at Sigma Chi. I thought what he said was genuine. He even mentioned having the team over to the house to do a little exhibition type thing in the backyard there since we had the hoop and the large(ish) concrete court. He never followed through, and the things that were broken were never fixed by the program or the school at large. There was an opportunity to build good will out of a bad situation and he totally blew it. It took a couple years for many people to actually care about the program again.
Eventually, some of us (like myself) were working in and around the program via workstudy and we started really trying to pump it up but for a while there, Doug had tarnished at least one on campus relationship.