Our football games are made for TV events. The fans are extras in the on screen production. TV sets the start times, the length of game (egregious length of TV timeouts), and even in some cases, arranges the non conference games. It was actually refreshing to have a shorter game vs NCA&T with it only being on ESPN3 / WatchESPN.
TU has very little say in some of these things. TV moved the SMU game to Friday. I know many, many alumni who LIVE in Tulsa who don't do to the games or tailgate. (well over 10 people personally, so you all must know hundreds more) Laziness is a major problem. To sit at home, when you're interested in the program enough to watch the game and have no other excuse, is just inexcusable.
College football isn't minor league baseball. We care about the outcome as fans - no one ever goes to a Drillers game and drives home pissed off that they lost. You go to eat, sweat, buy the kids cotton candy, and go home. Drillers games aren't on TV either - they set all the start times. How many people would go to a Drillers game on a Saturday afternoon at 1pm in August? Flies. They compete directly with things like movies, events at Guthrie Green, the Thursday Night events at Utica Square, and the neighborhood pool. We compete with OU home games, kids sports, weekend chores, OSU games, Arkansas games, Cain's Ballroom, and of course, the Tulsa State Fair. The seasonality of football vs baseball makes a HUGE difference.
I was only able to go to the first quarter of the NCA&T game - my kids had soccer games at 2:30 - that's beyond TU's control. I'm nothing short of a superfan - I went to Ohio State and Notre Dame. The only way you avoid kids sports on the weekends is night games. I assume they picked the 1pm start time because they didn't want to go head to head with Ohio State and OU on TV. In hindsight, it would have been better to take that battle on because the sunshine was so intense that anyone not in shade bailed early. Do you only schedule night games when TV doesn't pick the time? We're only talking about 1 or 2 of the home games, max, where we get to dictate the start time now thanks to TV. Back in the old days, we had total control. Not any longer.
The tailgating atmosphere is vastly better than it was when I was in school - which is to say it was nonexistent. It's literally impossible to not have a good time on Chapman Commons. Family friendly, lots, if not too many, activities for kids. It's so good that people stay out there and don't come into the game. It's not a ton, but I estimate 500-1000 for certain games. That doesn't help things.
Also, I can't for the life of me how anyone could hate on the band. It's the best it's been in YEARS. They have 134 members according to their Facebook page, which is the most they've head in years, numbers wise, too.
How do you overcome all this? Winning and winning big over name competition. Have we done that yet in the Montgomery era? No.
If you want a full stadium, beat someone the locals have heard of. We simply don't have enough alumni who will sit through anything, thick, thin, bad weather, hot weather, etc. That's the only way you'll get the unwashed masses off their sofas and into the stadium - where it's a MUST ATTEND event like TU basketball was in 1999-2000.