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New Basketball Position

Bill Lowery

ITS Recruiting Analyst
Staff
Sep 29, 2001
7,602
7,351
113
I would like to hear your comments on this new position. I wonder if Coach Konkol is responsible for this? It has to be a positive for the program and university.


Director of Creative Content & Branding – University of Tulsa​

School:University of Tulsa
Position:Director of Creative Content & Branding
Position Type:Full-time
Organization:NCAA
Level:Division I
Conference:AAC
Description:The Director of Creative Content & Branding, Men’s Basketball will serve as the men’s basketball creative director, responsible for the direction and growth of The University of Tulsa Men’s Basketball brand and will manage the men’s basketball primary social media outlets.
CHARACTERISTIC DUTIES & RESPONSIBILITIES
  • Develop graphic design collateral for external units to utilize for digital and printed purposes. Collateral will be expected to grow the visibility and brand for The University of Tulsa Men’s Basketball program
  • In-House Materials – team collateral materials including but not limited to camp brochures, stationary, internal documents, team schedules, etc., will use working knowledge of the printing process, digital photography, videography, and techniques for use in motion graphics; supervises creative photo shoots of players
  • Recruiting Materials – Create compelling designs and infographics that effectively promote Tulsa Men’s Basketball; create and organize a working system to produce recruiting materials and the resources needed; design mailings, social media, and personal recruiting campaigns
  • Manage and direct content for the men’s basketball department’s primary social media sites including the creation and implementation of yearly social media strategies and plans
  • Work with Video, Communications, and Marketing staffs to ensure content follows departmental brand standards and is regularly updated on department’s main social media accounts, while regularly engaging with fans on social media
  • Photograph the game day atmosphere; capture and collect content during games to use for recruiting, marketing, and coaching staff materials
  • Performs other duties as assigned
 
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