Rice was homecoming in those seasons. Homecoming always sees a boosted attendance. The reason they were homecoming is because they've been a historically bad program.Wait, the MWC examples you brought up are all the ones I mentioned lol. CSU, Fresno, Boise.....Fresno has a special place of hate for example. Rice attendance is consistently better than the average of each year they played here. Even in 2008 we had two sell outs, UCF ranked and New Mexico to open the new stadium. Rice was basically 25k and the next highest attended game.
2012 Fresno had 24k highest attendance and Rice had 22.5k for second, 3k better than anyone else.
Actually we want all the fans to go to every game possible, that's what a following is. Having a game in Wyoming, or against Utah St, does nothing for our fans in travel, nothing for our recruiting and doesn't help us with our national perception, playing in western timezones against unknown teams.
Fresno State does nothing for our fans in travel and doesn't help us with recruiting.... you don't always play games for recruiting or for fans to travel to. Sometimes you play games against teams that will move the needle at home.
The best example of your Rice love being overblown is 2010. Guess what. We were 5-3 going into the Rice game with two close losses to ECU and SMU and a big victory on national television against Notre Dame. The next week... we play Rice.... who draws a whopping 19,000! Rice is absolute garbage for drawing Tulsa fans unless they're the head on the chopping block during homecoming.
More evidence. 2006: We're 7-2.... Already Bowl Eligible! Still have a shot at winning the division after losing to Houston the week before... We get Rice at home.... We draw 18K and lose to them in double OT in front of a half full stadium. We had larger draws for Southern Miss, Stephen F. Austin, and UTEP that season.