Nice to see Coach and his assistants helping the new students move in to the dorms today. Might even convince a couple of local Dads to buy tickets.
Previous leadership did not place a lot of emphasis on what our peers were achieving. You can point to a lot of internal justifications for that, including budget, but what it really boils/boiled down to is/was two types of people in certain positions: 1) those doing as little as possible because they saw they weren't being paid as much as similar positions at other schools (whose salaries are out of control) while feeling socially secure within the organization and/or 2) they lacked the knowledge skills or abilities necessary to properly build or administrate programs equal to our peers. In some cases with 2), both they knew it and we knew it, but we didn't want to pay what it would cost to actually hire someone to do the work or reach the goal. That's changing. And Im so relieved.This is the kind of engagement with new students that always brings benefits. I don’t recall seeing so many positive articles from TU on incoming classes over the last few years, but this is certainly good news.
Exactly. But you need coherent and co-ordinated first and second tier management to have a coherent and co-ordinated communications/marketing strategy for competent people to carry out. Its getting worked out.It still comes down to what I think TU has seriously lacked for decades... Marketing. We do not market to current students, we do not market to the casual fan base, and we do not market to potential students. Until recently, and we are already seeing what just a little push and marketing can do to bring in new money, new students. These students will graduate and in 20 years they will be the ones paying for new scoreboards, new stadiums, new libraries.
Well said....Positive # 1....We replaced an AD who considered a call from a potential doner an interruptionFWIW, that "little push" you mention has focused on doing what our peers have done for decades, but better where we know we can do better. Getting the biggest bang for our buck in terms of messaging style, method, and who receives that message so the TU exceptionalism really shines through. It would appear from afar to have exceeded expectations and explanation.
I bought $50.00 raffle ticket years ago from older gentleman at Coach Graham football show. I didn't win vehicle. I believe the salesman was Catbert. He was very persistent. He bleed Blue and Gold!They need to raffle off a pickup truck during the 4th Qtr TV time out again. That’s really the only thing that has moved the needle over the years.